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Social Media Marketing (SMM) / Social Media Optimization (SMO) is the process of promoting a website or business through social media channels and online communities such as Facebook. It is one of the hottest trends in internet marketing today.

 

Why optimize social media? Because that's where the audience is. Social networking sites enjoy ready made communities and groups with which you can interact. It is just about going where the people are and speaking in their own language.

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Social Media Optimization ( SMO )
 Objectives

In much the same way that Google connects users to the information they are searching for, SMO is about connecting people and brands through networks.

 Means

It is now easier than ever to immediately connect and interact with your target audience through social networks. Your existing customers can promote your business for you by interacting with and referring new customers. Blog-posts, photo-uploads, forum-posts, chat-room conversations and user-generated reviews are just some examples of the millions of conversations and exchanges expressed on thousands of websites.

 Results

The result is the creation of a fan base and a buzz about your business/product on the internet or by word of mouth. You will also be able to gain insight into your target audience’s beliefs and perceptions by immediate interaction and monitoring. This, in turn, will help you build your brand while driving traffic to your website and ultimately achieve your goal.

 
The last references
Exotica Emirates LLC
Flowers Dubai & Abu Dhabi - Landscape contracting
United Arab Emirates - January 2010
Search engine optimization ( SEO ), Search marketing ( SEM ) & Web analytics

Addresse:
www.exoticaemirates.com
0123baby
Baby feeding and accessories Lebanon - Lebanon - July 2009
Web design, open source e-commerce solution (Oscommerce), search engine optimization( SEO, search engine marketing ( SEM), social media optimization (SMO), web analytics and hosting

Addresse:
www.0123baby.com
Recrut'live
Online recruitment - France - June 2009
Internet strategy consulting, graphic design, logo, web design, flash, content management system ( CMS open source Drupal ), e-commerce solution ( Ubercart ), web meeting ( Dimdim ), search engine optimization ( SEO), search engine marketing ( SEM), social media optimization ( SMO), web analytics , domain names management & hosting

Addresse:
www.recrut-live.com
Eurojar
European Neighborhood policy in Mediterranean - Lebanon - May 2009
Web design, web development ( CMS Open Source Drupal ), Search engine optimization (SEO), Search engine marketing (SEM), Web analytics and hosting

Addresse:
www.eurojar.org
Sud Horizon
Rent a sailing boat - Corsica - France - 2009
Search engine optimization ( SEO ), SEM & Web analytics

 

Addresse:
www.sudhorizon.fr